Visa GoTransit

Travellers on Canada’s public transit service GO Transit and airport rail link UP Express in Toronto can now make contactless payments with their Visa credit card or payment-enabled device.

While electronic payments in Canada are ubiquitous in everyday life, on public transit customers have had to either provide exact change, use a pre-loaded payment card, or line up at an automated machine to purchase a ticket.

By simply tapping on any PRESTO Contactless Payments device when getting on and off GO Transit and UP Express the solution eliminates the need to purchase or load a separate transit card or handle cash while boarding.

Brian Weiner, VP and head of product and digital, Visa Canada, said: “We’re thrilled to bring the simplicity of Visa tap to pay to transit riders in the GTA in collaboration with Metrolinx. Transit is essential for so many and we believe in the importance of making the riding experience as seamless as possible. Now, Visa cardholders can enjoy the convenience of tap to pay on their commute, just as they already do with their morning cup of coffee.”

Research commissioned by Visa found that nearly one in three (32 per cent) public transit riders cite contactless payments as a top feature that would entice them to use public transit.

Its collaboration with Metrolinx builds on Visa’s partnership with TransLink in Metro Vancouver, bringing the benefits of contactless payment to further Canadian riders.

Visa’s mobility team has also helped cities and transportation agencies in Bangkok, Thailand; Fukuoka, Japan; Lyon, France; Izmir, Turkey; and Mexico City, Mexico.

Image and article originally from Read the original article here.