Embedded Insurance Insurtech

UAE based insurance platform, Kamal Insurance, is the first digital-only third-party car insurance solution in the country, designed to provide quick, reliable and affordable solutions directly to customers.

Kamal Insurance is underwritten by RSA Middle East, one of the car insurance providers with over 60 years of expertise in the region.

Starting from just 350 AED, Kamal Insurance offers the most competitive third-party car insurance rates in the industry which can be purchased, directly and immediately, through. Kamal Insurance is a convenient way for customers to buy third party and will be supported by RSA’s existing world class claims and customer service standards.

“In order to remain relevant in the future, we must embrace digitalisation to deliver a culture of customer excellence, because they buy experiences and emotions rather than just objects or services.” said Hanaa Al Hinai, deputy CEO of RSA UAE and Bahrain.

She added: “We are always looking at ways to make buying insurance easier for our customers and after speaking to many of them we realised buying third party insurance in the UAE market was not easy. Kamal Insurance will change this and help customers get the best Third-Party product in a few simple steps and at a great price.”

To keep prices down for customers, this product will only be available online exclusively via their website. This means customers don’t have to use other channels, wait around and pay more to get the best product from a leading motor insurance provider in the UAE.

“We are passionate about understanding our customers’ needs better and since covid, a lot has changed in the way customers buy and think about their protection needs. Kamalinsurance.ae is a direct response to these changing dynamics and its goal is simply to make buying third party insurance easier anywhere in the UAE at very affordable prices.” said Addal Sarwar, personal lines director for RSA Middle East.

He added “We are very excited with the launch of Kamal Insurance and look forward to receiving feedback from customers to improve our products and services further”.

Image and article originally from thefintechtimes.com. Read the original article here.